Atoguna Client Info Board
Saturday, June 25, 2005
Trading on creativity
Thank you for making me a part of your experience!
I took a couple of days to group my observations thoughts and instincts together!
I am proud of the artist I have met
What I envision is slowly coming together , now I am asking you to step up , to create a unique experience

CREATIVITY!
If You knew it would not fail what would you create!
Some artist are holding back letting what is accepted, define their work.
I want you to create work you ENJOY. I also want the enveloped pushed. In July we would embark on some creativity workshops from the "art of creative thinking"! Whether you do hair, knit, sew, paint. You are expressing something inside of yourself !

PRESENTATION.
I am bored, ...with art at present I want magic, I want to be lifted by the experience...I am looking for magic! Multi media, multidimensional, jaw dropping , uplifting....and I'll bank on the fact that our audience is seeking the same thing!
Lets give it to them , The theatre of creative salesmanship!

IPOds, BloGGING, PODCASTING-AUDIO VIDEO, Photos...
By the end of june I should have the site template for a multimedia website completed! All artist will be expected to publish to establish their credabilty, gain popularity/notoriety,
24/7 accessibility!

Independence each artist wil be fully independant thus the july august training/working period.

ATOGUNA community.
marketing if 10 people have a mailing list of 10 each that is 100 persons to sell to.- each artist is to collect , pull together their mailing list

A group hub as an entry page for ads etc for marketing, announcements,
personal sales info
Photo of your self
short bio

we will tape audio, video and photo montage of variuos aspects of this bio!
Artist statement

we are selling on expertise and experience and personality!
so your presentation skill and format
What are you selling
This is about Trade , Trading on Creativity , but trade nontheless
Need List Of
All you have Dreamed
All you have contemplated doing
All you have done that is, artwork, craft,
list that which you have chosen to sell first.
write a brief description, story of each photo
I am looking for
items that can be
licensed
become specialty gifts and merchandise
signed limited edition or
custom reproduction
mas market retail products
what can you lecture/speak on
commission /consult on


Now describe the person buying it!


What services can you render
What workshops, special techniques can you present on a platform!
Product cataloguing
I cannot market without asales package

List and pull together samples/ photos of all your artwork, manuscript and products THAT YOU ARE WILLING TO SELL
what can bemade readily availabe!
we will consult , and finalize conceptalize and brainstorm for 2005 Holiday season! Products and merchandise
the aim is to have samples ready by end of july

PHOTOS need to be shot for
CATALOQUE online
printed version for portfolios
digital cd to be made

ineed aprint out with name and description !
artist Schedule
I need to assess your COMPLETE product line
Decide what wil be your focus during the following marketing sessions

now till June 30th
  • answer directional questions
  • Start getting together basic web info
  • consult on possible web, boutique sales and virtual sales
  • start investigating your suppliers
  • define budget for production
  • figure out wholesale/retail cost cost

July 2003
  • design fall productline/presentation
  • gather and cataloque all your artwork /products
  • lay finalize sales,delivery, terms of service shipping policies
  • decide and test packaging and presentation
  • start regularly publishing to blog
  • test of merchandiseing ideas, sale of left over items
  • develop and test presentations
  • shoot, tape audio and video
July 23rd and 24th 2005
  • Von King Park

sale of left over items

August- september 2005
August
pull together press package
product presentation
packaging
and blogs
create catalog

September
  • September 17th Atoguna launch
  • Holiday Showcase for boutique owners,
  • bookings for Halloween,Thanksgiving, Xmas, Kwanza
    Venues
    Galleries
    Offices
    Boutiques

October-november 2005 pre holiday
october
final preparation audio, video, photo for xmas promotion

november
online promotion of gift packets


December 2005 holiday
final delivery
booking of holiday presentations @
Venues
Galleries
Offices
Boutiques



note and book as necessary

feb-march 2006
april-may 2006
june- july 2006
aug- sept, 2006

oct- nov, 2006
december 2006
Thursday, May 26, 2005
Blogs for communication, blogs for business
blogs can be used as a website, on-line magazine, diary, e-commerce center, mailing list, syndicated column. Some are even using it to write books! you simply create and publish a post. the you can send out aregular e-mail or e-mail th epost directly to your list! editing and publishing is as simple as setting up an e-mail to send!
the business factor
At the end of it, This is about the business of creativity
for
the next six months what is your financial target from your creativity
so
let's get serious
How Much Do You have To Invest
What sources are available to you
What can you offer sponsors investors

what can you commit to on a monthly basis for
Marketing services
advertising services
products
What Tangible do you have to offer
What can you offer sponsors, investors

PREVIOUS POST Trading on creativity
personal sales info
What are you selling
Product cataloguing
artist Schedule
Blogs for communication, blogs for business
the business factor

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